appraiser marketing

“Comp” Checks: Turning Requests into Orders

“Comp” Checks: Turning Requests into Orders “Please check the comps first and call me immediately if the value is not there.” Sound familiar? Or the mortgage broker who calls from parts unknown asking: “Do you check comps first? I don’t want my borrower to pay for an appraisal they can’t use.”  Just as lender pressure...… Read More

Changing Fortunes: Appraising to Consulting

Editor’s Note: According to Don B. Swenson, MAI, changing your fortunes as an appraiser – moving from “form-filler” to consultant- if this is your goal, requires an expanded concept of appraising that looks beyond market value as being the solution to every problem. Those who manage to make the leap from appraising to consulting are...… Read More

Spring Cleaning: A Business Refresher

Editor’s Note: Even in these go-go times it pays to keep on eye on the bottom line. Noted author and long-time appraiser Lloyd Manning takes it down a notch to revisit some business basics. Spring Cleaning: A Business Refresher Lloyd R. Manning To run a successful appraisal or home inspection practice you must do several...… Read More